If you’re new to online marketing, you’re probably wondering what the best landing page tool is. There are several tools out there, but I’m going to talk about a few of my favorites. They are Instapage, Optimizely, and Unbounce. All are worth trying out, so be sure to give them a try before you make the switch. They’ll make your marketing efforts much easier, and you’ll love the results!
Unbounce
The Unbounce landing page tool is an excellent choice for building a landing page. It offers an easy-to-use interface and plenty of placeholders for content, including a text box for a call to action. In addition, you can export your page for printing, and create a prospect or consumer list. It also has a comprehensive metadata section that helps your website rank better in search results. But, if you’re unsure about how to use this tool, you might want to read Understanding SEO. It tackles the complex process of Search Engine Optimization, and draws a framework for good implementation.
A landing page is a short-term experiment meant to test the reaction of a targeted audience before developing a full-fledged website. In addition to generating traffic for your website, landing pages also save you time and money. Unbounce lets you quickly build a landing page without the hassle of coding and design. You can even try out its free trial version. Once you’re convinced, you can purchase the full version.
Using a landing page builder is important for businesses, as they convert web traffic into leads. Landing pages are effective for surveys, advertising, product sign-ups, and other marketing campaigns. In fact, 68% of B2B companies use landing pages to generate leads. And using a landing page tool helps you create a professional-looking page in no time. It’s also easy to customize and test your landing pages, which is a crucial element when choosing a page builder.
Sendinblue
If you are looking for a great landing page tool, then you’ve come to the right place. Integrated with Sendinblue, this landing page builder tool is easy to use, has drag and drop functionality, and comes with professional and modern templates. It even offers marketing automation and A/B testing features. The tool is perfect for marketers who want to promote a product or service with a landing page.
Another feature of Sendinblue is its email marketing tool. Email marketing is an effective way to keep in touch with your customers. This tool cuts down on time spent on repetitive tasks and lets you focus on other factors in your marketing strategy. Email marketing is an essential part of your marketing efforts, and the email feature allows you to send bulk emails and customize messages. Using this tool, you can also send test emails across a variety of email clients.
Another feature of Sendinblue is the ability to create custom landing pages. Its sign-up form allows you to customize it with your logo, social media links, and more. Once your form is created, you can embed it into your site, or create a separate standalone form page for it. If you’re looking for a great landing page tool, Sendinblue is the right option for you. The price tag is reasonable for the features you’ll be able to use.
Sendinblue’s email marketing tool is more powerful than Mailchimp’s, but Mailchimp does offer more filters. The reporting tool on Mailchimp is easier to navigate, and the integrations are more extensive than those in Sendinblue. You can also segment your email lists using Sendinblue, but it’s limited to 100 apps. It’s worth checking out both of these tools if you’re a marketer or a business owner.
Instapage
If you’re looking to design a landing page that’s optimized for search engines, Instapage is a great option. The drag-and-drop editor gives you the ability to quickly create and modify pages, with all of the elements located along the top. Instapage has a unique feature called an “Instablock” that offers a series of pre-designed blocks. These blocks are designed to be highly customizable, and they let you add more information to a visitor’s form than they’d normally enter.
The Instapage landing page tool has numerous features that will help you create a compelling landing page for your visitors. It’s easy to customize your pages, run A/B testing, and integrate third-party tracking tools. Additionally, Instapage includes an AdMap tool, which maps ad campaigns and visitor behavior. Overall, Instapage will make the process of creating a page easy and fast. And there’s a free trial that lets you try it out before you invest your money.
While LeadPages has a more extensive knowledge base and more integrations, Instapage has a more intuitive editor. If you’re a beginner, you can create a simple landing page to test the waters and see how your visitors respond. You can then publish your pages and preview them in real time, and test them for performance before launching a campaign. You can also publish your landing page to Instapage and get a preview. The company even owns a subdomain to allow you to test your pages for performance.
Instapage offers a free 30-day trial, which allows you to try the tool’s full functionality without using your credit card. The free trial allows you to test the tool for 30 days and then decide whether it’s worth it. Instapage also has a WordPress plugin that allows you to publish your landing pages in your blog. Finally, Instapage also integrates with marketing automation tools, including Marketo and Xero. Instapage landing page tool comes with some downsides, though. The software is heavier than Leadpages, and it can slow down your website’s performance when you’re working with design elements.
Optimizely
The Optimizely landing page tool is one of the best landing page builders and optimization tools available today. It is simple to use and has a wide array of features, including a large library of free images, performance analysis reports, video backgrounds, responsive designs, and team collaboration. The free basic package does not include A/B testing, but the business plan is $199 per month, or $149 a year. It is also possible to purchase a custom landing page for a set fee.
A common question is how to make sure that your landing page is performing well. With Optimizely, you can do A/B testing by loading the original landing page, creating variations, and then uploading the code to track the results. The software generates reports that show which elements work best, enabling you to determine which combination of elements will yield a higher conversion rate. Optimizely is available in two different plans, namely Web and Full Stack. The Web package allows you to perform website optimization experiments, deploy campaigns, and create and manage ad campaigns.
If you’re looking for a more advanced landing page optimization tool, you should consider FullStory. It has a powerful set of conversion optimization features, including a user experience dashboard. Moreover, it includes a wide variety of integrations with other analytics tools. FullStory also includes a live chat widget. The widget appears on the bottom of a page and allows users to ask questions, and build confidence to make a purchase.
With a comprehensive landing page optimization tool like Optimizely, you don’t need to be a technical expert to use this platform. Not only does it integrate with your CMS, but it also allows you to edit and optimize your landing page without disrupting the code. You can even test your pages with exit-intent pop-ups, bots, and more. You can even use Optimizely to analyze your website’s conversion rates and measure the ROI of your campaigns.
Thrive Architect
One of the most important things to consider when choosing a landing page builder is the number of design features it offers. Thrive Architect offers hundreds of templates that you can select and edit for your page. These templates can be published straight away, or you can edit them to create a design that will suit your business. The landing page builder includes an undo and redo feature and a Revision Manager to allow you to go back to a previous version of your page design if necessary. Thrive Architect is also mobile-friendly, and you can preview your designs in a variety of viewports to determine how they will look on various devices.
Thrive Architect is an all-in-one landing page builder that allows you to create and edit a variety of types of web pages, from blog posts to sales and webinar pages. It also features built-in lead generation elements and features, and can even be used to customize your blog posts. The tool is highly customizable, with templates that are divided into groups for different purposes: blog posts, sales pages, webinars, and more.
Thrive Architect is so flexible that you can choose any type of element to add to your page. The tool lets you change the background and add multiple layers to it. You can even change the font style, background, and shadow of individual elements, such as the call to action button. It allows you to create a custom background for your page, as well. Thrive Architect also allows you to create your own tables and graphs.